Our Work

Here are some examples of the great work we have done for other businesses. The examples show that we are competent in all facets of marketing and regardless of the types of work we do, our goal remains the same - and that is to achieve greater financial value for our clients.

Maximising Advertising ROI

A Property Investment Case Study

This case study details the transformation of a property investment business's advertising strategy. When we began working with them, they were investing a staggering 80% of their marketing budget in print advertisements that yielded low returns on investment.

To address this challenge, we recommended transitioning their advertising efforts to a more cost-efficient, targeted, and trackable digital platform. Working with a digital agency, we helped to implement the new strategy.

The Result
Within six months of migrating to a digital platform, the results were nothing short of outstanding. We achieved over 5x ROI, with digital outperforming press advertising by over 900% in revenue earned. Additionally, we increased their lead numbers by an impressive 100%.

This remarkable turnaround was achieved by understanding the client's audience and customising the message to fit their needs. By leveraging data and analytics, we were able to create a more targeted campaign, resulting in higher engagement and conversion rates.

The results speak for themselves. Our digital strategy allowed the client to reap significant benefits, with a higher ROI and greater lead numbers. By moving away from traditional print advertising and embracing the opportunities of the digital age, we helped to transform this business's advertising strategy and drive meaningful results.

Brand Evolution

Case Study

In this case study, we showcase a business that has been using the same logo and brand identity for more than 15 years. However, due to the lack of marketing focus, the business had lost its brand identity, resulting in inconsistencies in their client-facing documents, email signatures, and an outdated website that was not optimized according to Google's standards.

Recognising the need for a brand facelift, we emphasised the importance of an evolution, rather than a complete revolution, to preserve the brand that had been built for over a decade. We developed a compelling business case and secured buy-in from both directors to engage an award-winning brand agency, overseeing the entire process.

The Result

After four months, the business had a refreshed brand identity that was consistently used throughout the organisation. The updated brand assets were optimised for both digital and print, and the brand now projects an image of trustworthiness, elegance, and a modern edge. This evolution was critical, as it has helped the business appeal to high-net-worth clients who value a brand that reflects their own values.

The re-branding process has not only revitalised the company's brand identity but also instilled a sense of confidence and trust within the business, making it stand out from its competitors.

A well-executed brand evolution can make a significant difference in your business, and this case study is an example of how investing in your brand can help you reach new heights.

Cost Reduction Success

A Re-Branding Case Study

This case study showcases the successful rebranding project of a leading automotive company in New Zealand. The client acquired a smaller dealership and needed to expand their dealership footprint. We were assigned to project manage the entire re-branding initiative.

At the outset of the project, we developed and proposed a new brand identity and visuals which were approved by the client. From there, we took charge of engaging and managing the relationship with the signage company to execute the plan.

The scope of the project was extensive and included developing the brand and installing large-format signage, in-branch and point of sale collateral, and promotional materials across eight branches in Auckland. Additionally, we created internal collateral such as uniforms and business cards to ensure a cohesive brand message throughout the company.

The Result

By consolidating the entire project with a handful of trusted suppliers, we were able to significantly reduce costs. This consolidation resulted in almost $250,000 in cost savings, a substantial reduction for such a large-scale project.

As project manager, we oversaw the entire project, ensuring that it was completed on time and within budget. The entire re-branding process took 8 months from start to finish, and we are proud to have achieved such a successful outcome for the client.

In conclusion, our team's project management expertise, strategic supplier negotiations, and attention to detail helped the client achieve significant cost reductions while delivering a high-quality re-branding initiative.

The successful project completion demonstrates our ability to provide exceptional value to our clients.

Contact Us

No monthly contracts. Once our goals are achieved, if you determine that our services no longer add value to your business, you have the option to cancel with 30 days' notice.

e: bryan@thrust.co.nz | ph: 022 018 9067